Meetings are part of the job for most office workers. Morning and evening, planned and urgent, offsite, brainstorming and meetings, on Mondays and Fridays... Meetings are firmly woven into the fabric of everyday work. And sometimes you have to speak at meetings: present an idea, report on the work done, justify the budget, resolve a conflict situation... There are people who seem to be created for speaking at meetings. In front of their colleagues, they feel like a fish in water: they behave confidently, speak clearly and reasonably, and radiate charisma. There is another type of employee: quiet, introverted people who find it difficult to speak in front of an audience, even a small one. It’s a shame that the ideas of timid employees often remain unexpressed: it’s easier for a person to forget about a bright thought that came into his head than to express it out loud in front of a large crowd of people.
We dedicate this article to timid employees and urge them to be brave. Express ideas, defend your point of view, learn to speak in public. The point is not that it is difficult to build a career without these skills. Any company, in essence, is a field where the interests of different people intersect. If you know how to present yourself as a good specialist and a strong personality, you will get more resources. You behave modestly, prefer to “not shine” - and one day you may find yourself among the unnecessary, superfluous employees - despite the fact that you make a significant contribution to the company’s achievements.
For timid employees, a selection of tips on how to speak effectively in meetings .
Opening ceremony of a cafe or restaurant
Opening a cafe or restaurant is a great opportunity to attract everyone’s attention to your establishment.
And in order not to miss this opportunity, it is necessary to properly plan the grand opening ceremony itself. How to properly open a cafe or restaurant? Each commercial enterprise has its own target audience, be it a store, a cafe or a beauty salon. Cafes and restaurants have a very wide audience, this is their advantage. And you need to use every opportunity to notify your potential clients about the imminent opening of your establishment.
There are many ways to do this. Let's start with the media. Advertise in local newspapers, magazines, and on local television about the upcoming opening ceremony of a new cafe or restaurant. Of course, this costs money, but the response from visitors will correspond to the costs.
Next comes advertising on the streets. All kinds of posters, banners, distribution of leaflets. And naturally, special attention should be paid to outdoor advertising, namely decorating the facade of your establishment, as well as placing a poster about the opening with the date and time of the event. Everything should be bright, stylized and attract the attention of people passing by. Organize a holiday for your clients, let them feel at the opening that unforgettable atmosphere, that very zest that distinguishes your establishment from the mass of others.
Let your visitors enjoy the opening of your establishment as much as possible. All kinds of competitions with gifts, tasting of delicious dishes, distribution of soft drinks! Don't forget to put your logo on the prizes and gifts given out. All this and much more will undoubtedly leave a lasting impression on the participants, and they will want to return to you as clients, and perhaps already regular ones!
For example, at the opening ceremony of the next cafe of the American chain Wendy's, the organizers installed a new generation digital machine with Coca-Cola drinks, which offered more than 100 types of drinks instead of the usual 8-10! Naturally, visitors remembered this feature for a long time. Come up with something of your own, interesting and attention-grabbing.
Staff training must be carried out even before opening; you should not put it off until later; practice shows that the success of the establishment depends on the qualifications of the staff, because they are the “face” of your company. The staff must be well trained and know their job well. Let customers who are satisfied with the service want to return to you, and not leave, slamming the door because of the incompetence of the waiter.
Also make sure that the planned program of performances is debugged and rehearsed. After all, the success of the speakers is your success. It may be worth contacting a trusted party organization company. Experienced presenters will help draw attention to your cafe or restaurant. They can develop an original scenario for opening a restaurant, cafe or bar, and skillfully conduct the ceremonial and entertainment part of the event.
The security system also requires special attention, but do not overload the event with security, visitors will feel uncomfortable, but you need to achieve just the opposite result - peace of mind and peace of mind.
And, of course, the presence of the owner of the cafe, restaurant or bar himself will add significance to the holiday. Greet guests, smile, personally shake hands with your guests. Give as much attention as possible to everyone who wants to communicate with you. Of course, this will not be an easy day for you, but how nice it will be to reap the benefits of such hard work!
Categories
Rental block Competitions should be a holiday for participants and spectators. It is recommended to hold the opening and closing of the holiday in a solemn atmosphere.
All performances at the festival must be accompanied by comments from the presenter. It is very important to carefully prepare the ceremony: the opening and closing parade, the official part, awarding the winners, meetings of participants and guests of the competition. Judges and participants enter the parade in separate columns, teams of participants - in the order of their places in the same competitions of the previous year or, if the competition is held for the first time, in alphabetical order.
Each team is led by a team representative, then the team coach and participants: first women, then men. After the formation, the parade leader gives a report and the host of the parade makes a welcoming speech. Next is the ceremonial raising of the competition flag and then the organized departure of the participants.
Cafe opening scenario
Music - fanfare 1, background - 1.1.
7.20. Presenter: Good evening, ladies and gentlemen! Let me greet you all on behalf of the cafe team... in our luxurious hall. Today we open our season of entertainment and parties, so we’ll tell you a little about what awaits you this season. Today I will be with you all evening - ………., we will have fun, dance, draw great prizes from our friends, then - for you - a concert by the performer of chanson songs - the Russian pop star - Alexey Bryantsev!
Have a nice holiday and good mood! And we solemnly begin the evening of the Global opening of the autumn-winter 2012 entertainment season!
7.22 Brazil with Joseph
7.26. Presenter: Your applause, sh-b Emoushi and Mr. Junior!!
By the way, this dark-skinned guy performs with us every Wednesday with his collection of Western hits, every Thursday for you - the master of chanson - Oleg, every Sunday - the favorite of retro visitors and a professional saxophonist - Yuri, and on other days - our musical group, who Today they will be with you all evening, until late at night. They will perform any song to your taste!
Such a variety of genres! In general, everyone can hear here the music that you like!
And it is also impossible not to note that for several years in the Virage cafe we have been pleased with the performances of masters of sports, Russian and world champions in wushu, sports ballroom dancing, acrobatics, and in the coming season we cannot live without them! Meet, master of sports, silver medalists of Russia in acrobatics Anastasia and Sergey!
7.28. acrobats – Plushenko
7.33. Presenter: muz-fon
Cafe "..." is an ideal place for weddings and other celebrations, graduation parties - we have 2 halls - one for large celebrations and the next one for compact ones. Organization is also our strong point. What is difficult and incomprehensible for you, but very important, because this is your day, your wedding, your birthday, your long-awaited holiday, is our favorite daily work! Together we will pleasantly surprise your guests and spectators with a gorgeous show, touches of lyrics and carefree fun!
Well, in the summer we have an open veranda, where we also entertain our guests with an open-air fire and laser show.
Dear guests, raise your hand for those for whom everything I say is news, and for those who are in our hall for the first time today. I know there are many of them.
Then the following questions will help you learn more about us, and help us evaluate the knowledge of our regular visitors. For the correct answer you will receive a prize.
COMPETITION No. 1 QUIZ ON THE TOPIC OF MUS CAFE - background guitar
— telephone Delivery of the full menu, as well as set lunches
— The best reference point for taxi drivers?
— our specialty, only we organize and carry out this? Hint: from autumn to April (parties)
- What days of the week do our parties take place?
— how can you find out about party days and much more in detail? ( Online
— What bonus is valid for everyone when pre-ordering on weekdays? (10% discount) PRIZE 10% DISCOUNT
— What is our average score?
— By the way, what kind of cuisine is in the cafe? (Russian, European, Uzbek. Tasty) According to the corresponding weight and quality of the dish.
The entire business depends on a successful opening
The opening ceremony of your restaurant is more important than you might first think, especially when it comes to high-end restaurants. Most restaurateurs believe that they can solve problems as they arise, and this is true to some extent. However, if your grand opening is poorly organized and disappoints guests, you may lose the benefits. If your opening is successful, you will be able to increase further profits by attracting many new customers.
The opening process is so important that most restaurants conduct trial openings. If your opening was very busy, the service was slow, or the food wasn't quite perfect, many customers won't give you a second chance. Here are some tips for a successful grand opening:
- Large number of employees
It's okay if you spend more money on paying your workers when you open. Have enough staff to serve maximum guests. You may want to consider scheduling a few "floating" workers who can work in several key areas at once.
Your employees need to know where everything is, have a clear understanding of the menu, and be experienced in using your POS system.
Encouraging work ethic
Owners and managers need to be highly visible. While customer interaction is important, managers must also spend a lot of time working behind the scenes to ensure the overall process is perfect. Your future depends on how well you organize your first days of work, so don't be lazy!
Welcome speech for guests
It is necessary to maintain eye contact with the audience, ask questions that the audience will not answer, but which will show that the speaker is interested in their opinion.
Of course, a business conference is not the “People’s Artist” program or the “Miss Universe” competition. There is no need to be “first” here. And a hundred times you can agree with the ancient Greeks: “A good speaker is not the one about whom they say: “How well he speaks,” but the one about whom they say: “What he says is good.”
Not a single event, be it the opening of a long-awaited educational center or the anniversary of a relative, is complete without a welcoming speech. Almost everyone has to give a welcome speech at least once, so it's worth learning a few tips on how to structure your greeting.
Example: Speech by a manager at a corporate party: “We have gathered here to celebrate the upcoming holidays together. We are all not just colleagues, but rather one big family. The festive atmosphere will unite us even more, which will allow us to continue to effectively work shoulder to shoulder for the benefit of our common cause.”
Conducting a test opening of your restaurant
A test opening can prevent complications that your staff can't handle. During the week or two before the grand opening, your employees can work through all the operational issues while gaining experience. During this time, you can hone in on how your kitchen operates, see if any remodeling is needed, you can update your menu using menu design principles, and you can refine your workflow templates to avoid creating bottlenecks. Other benefits of test opening include:
- Making the final decision on decor and table placement
- Familiarize waiters, bartenders and kitchen staff with menus, food preparation times, mise-en-place tactics and table service techniques
- Opportunity to train staff on how to properly manage customers, how to make additional offers and how to work with your POS system
- Your staff will be able to know where plates, cutlery, condiments, etc. are located.
A test opening is the ideal time to invite special guests such as social media personalities, local celebrities, food critics, reporters and other interested parties. If you're not entirely sure, start by inviting people you know to get constructive criticism.
Inspiring employees at a corporate party: how a manager can write a speech
Most of us, going to a holiday celebration, think only about how to successfully choose a wardrobe, what we will treat and how to “dance with the accountant Lyubov Semyonovna.” And they completely forget about the morale, atmosphere and purpose of the celebration.
Of course, the main component that sets the tone for the entire holiday can be considered the solemn speech of the leader. It is this that allows you to focus on the most important thing - the meaning of the holiday, expectations and the atmosphere of friendly communication between all guests. Without a properly composed speech from the leader, the celebration turns into a simple “drinking party” with a lot of snacks. Therefore, the most important thing for him is to draw up a plan for the speech in such a way that at the moment of delivering the festive speech, all guests feel an atmosphere of unity and cohesion.
Official opening as a promotional event
The official opening of your restaurant or bar will attract attention from local newspapers and media, which will create publicity and curiosity about your restaurant concept among potential customers. The publicity you'll receive will extend beyond your grand opening date—invited guests will feel privileged, and guests who enjoy your culinary concept will plan to visit your restaurant in the near future, even if they can't attend the opening. Satisfied customers will definitely come back again.
Promotional Ideas for Grand Opening
Promotional ideas for your grand opening could include special decorations, food to try, incentives, live entertainment and collaborations with other local businesses or city festivals. If you are in a picturesque location, you can invite local artists and photographers to exhibit their work in your restaurant. If there is a festival going on in your area, you can set up an outdoor stand and display the names of some of the dishes from your menu. You can also partner with a local charity and donate a portion of the funds raised on your grand opening day. You can hand out sample menus outside your restaurant to attract new customers. Outdoor signs, digital signage and banners are also good advertising.
Regardless of your advertising strategy, remember that delicious food and good service should come first. Instagram offers a free way to add photos and videos to your website and social media page. Take as many photos as possible during your grand opening to use in future advertising campaigns, and don't forget to reward your customers for their photos and comments.
Marketing your grand opening
Grand openings cannot be imagined without marketing. You can invite people by handing out flyers or direct mail, but if your restaurant is large enough, you'll definitely want to reach a wider audience in town or even beyond. Joining local business groups such as the local chamber of commerce, international business association, rotation clubs and entrepreneur organizations can help your restaurant build strategic relationships with potential customers through networking.
Creating a Schedule for Your Opening
It is important to organize the official opening day according to your concept and target audience. You may want to get started shortly before your grand opening to gain operational guidance that impacts any restaurant's operations. During this time, you can host private wine and food tastings, hand out sample menus, post your menu online, and distribute flyers to nearby retail outlets. Your schedule might include the following activities:
- Invite friends for a preliminary and informal tasting in the kitchen.
- Find out about local influencers, social media platforms your target audience uses, and business groups in your area.
- Create your website and connect with other popular sites.
- Create your logo, choose your company colors, and design any graphics you plan to use.
- Develop sample menus, booklets with culinary information, chef biographies and other details.
- Choose the exact date of the official opening and have time to obtain all the necessary permits, complete construction and conduct a trial opening.
Final word
FINAL WORD from the Chairman of the Jury Zinaida Koroleva The next Steps competition has ended.
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I fell in love with him from the first competition in which I took part and became the winner. Why does he attract me? Because here you can read works on the same page, and not run around the Internet following links, review, or engage in CONSTRUCTIVE polemics.
And comparing your works with other texts, you see your mistakes, excitement appears, you want to write better, rise a step higher. And I am immensely grateful to those who responded to your work, and if there are glitches, they will KINDLY make comments and point out the glitches. The main thing here that should be is MUTUAL KINDNESS.
How did the third competition of LEVEL -3 go?
Technology and recruitment
Building the technical infrastructure for your restaurant is of great importance in today's hospitality industry. Today's restaurant management and marketing realities cannot be ignored. Your servers shouldn't take orders by writing everything down by hand, and you shouldn't create employee work schedules on a whiteboard or piece of paper. Inventory should not be carried out on paper. Software applications greatly simplify day-to-day management activities and provide valuable insights that can help you optimize your restaurant and prevent theft and waste.
Installing a POS system can streamline the process of ordering and transferring orders to the appropriate stations, speed up credit card payments, and allow you to track sales. You will keep a copy of each order to compare with revenue. You'll also be able to track sales by time of day, type of dish, and other criteria, which is valuable for business analysis.
About 80 percent of modern restaurants use CRM and ERP software, and many also use online ordering and reservation systems. About 49% of all restaurants offer mobile payment options, so a POS system is a must if you don't want to lose customers who only use cashless payment methods.
The success of your official opening also depends on your employees, so encourage them to publish photos and their biographies, as well as for participating in competitions. Train them thoroughly, give them all the tools they need for the job, and don't forget to praise them for a job well done.
